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Multifamily Marketing & Consulting

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MAUKA DESIGNS - SERVICES

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Unit Staging

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Virtual Tours &
Imagery

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Renovation & Design
Consultation



MAUKA DESIGNS - ONE STOP SHOP IN FLOORPLAN MARKETING

  • Temporary staging for floorplans (discounts for multiple floorplans)
  • Virtual tours and photo shoots of staged unit
    • Drone videos/imagery and updated floorplans also available
  • Unit broken down and returned to inventory immediately following video shoot
  • Fast turnaround
    • No delivery delays
    • All furniture in stock and constructed
    • Two business days virtual tour turnaround from video shoot
  • Great leasing tool for new construction during lease up before formal Certificate of Occupancy is issued to have a virtual tour available for prospects

THE FUTURE OF LEASING

Flaws in the Traditional Model Unit Approach

  • Model units incur vacancy loss each month for each floorplan offline
  • Cost of furnishing model unit runs around $10k - $20k per floorplan
  • Fewer leasing agents using the model unit to tour prospects and going straight to units available
  • Model units often not representative of actual unit leased
  • Prospects look to website for finish level and floorplans/pricing
  • Prospects shifting to online leasing
    • COVID-19 forced many businesses to transition to virtual
    • Consumers more accepting of online sales
Benefits of Virtual Model Unit & Leasing with Mauka Designs

  • No units offline incurring monthly vacancy loss
  • No large sunk cost of furnishing a model unit
  • Leasing agents devote time to developing more leads and high value initiatives
  • This yields over an 800% return on investment* with Mauka Designs virtual leasing marketing materials standard package
  • Convenience of having one RMIS approved vendor to design, stage, and shoot and coordinate all marketing material for a floorplan in a short turnaround time of less than one week
Note: Averaging $35k in year one saved on one model unit for ROI calculations (model unit furnishing, vacancy loss, and lost payroll)
(801) 808-8675
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